What Makes A Nonprofit Big Bettable?
The Bridgespan Group wrote a piece for Forbes on why Upstream is a good organization to make a big bet on for social change.
Not surprisingly, nonprofits receiving multiple big bets on social change are often large organizations with familiar names…But size and recognition alone do not make a nonprofit “big bettable.” Some of the most interesting big bets made recently are to organizations you’ve probably never heard of.
Upstream USA, an organization founded only a few years ago, is working to ensure that one day, every child born in America is a planned-for and wanted child.
How did a fairly new, and until very recently, quite small, nonprofit like Upstream make itself big bettable?